Drive the right patient with the right payer to the right service line.

Want to increase your patient volume? Learn the 9 things you need to do to create measurable growth. John Luginbill’s second release of the book is
now in print.

9 Things Webinar

This webinar outlines the nine proven things you can start doing right away to drive measurable patient volume. It includes cases studies of successful marketing programs. This webinar will help you transform your marketing program into a revenue generator. Registration is required for this free webinar and space is limited.

Social Media Webinar

Social Media needs to part of your marketing program to increase patient volume. However, social media is only valuable if it can be used to contribute directly to the growth of your practice or hospital. This webinar will discuss using a social media strategy that is automated and results-oriented to increase patient volume.

In Case Study, Read about Healthcare Marketing, Social Media, Target

Marketing Lingo Can Land You in Google Jail

Posted by: TurnUpYourVolume on Nov 21, 2011

I recently wrote a post about identifying correct marketing targets and I used the term “sweet spot,” and in the example I used, I identified the prime demographic as a 55-year-old female.

In Case Study, Read about Healthcare Marketing, Strategy

Top 10 Worst Celebrity Endorsements

Posted by: TurnUpYourVolume on Nov 17, 2011

Just for fun, here is a link to The Top 10 Worst Celebrity EndorsementsÂ of all time via BuzzFeed.Â

In Bariatrics, Cardiovascular, Digital, Metrics, Read about Healthcare Marketing, Social Media, Trends

Use “Celebrity” Endorsements to Drive Patient Volume

Posted by: TurnUpYourVolume on Nov 16, 2011

Here is an article via Huffington Post about celebrity endorsments on Twitter. Believe it or not, this is an important topic for healthcare marketers.

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About Turn Up Your Volume

Welcome Healthcare Marketers!

These pages are dedicated to those strategists and marketers that are looking for ways to drive high-contribution patient volume. Why? Because that is how to financially support the mission of a provider organization while, in many cases, actually saving lives in our communities.

Great marketing is also an ACO strategy to lower the cost of delivery while increasing the quality of patient care. Really?!? Can marketing do that? Yes, by great targeting of the right patients marketing can lower costs and improve clinical quality.

Our regular readers are passionate about finding new and better ways to use marketing to live the mission of the healthcare organization.