Top 10 Worst Celebrity Endorsements
Just for fun, here is a link to The Top 10 Worst Celebrity Endorsements of all time via BuzzFeed.
TREND: Increase in Patient Volumes, Decrease in Revenues
Patient Volumes are up, but revenue is down according the the **HCA 3rd quarter reporting.
My consistent rant here is about driving high-contribution patient volume to better the financial sustainability of the healthcare mission. The key phrase is “high-contribution;” it is counter-productive to drive unprofitable patient volume.
Sickweather, Targeting the Right Patient & the Evolution of Healthcare Marketing
The latest in digital healthcare marketing is Sickweather, a tool that has the potential to benefit healthcare marketers in targeting the patients that are most likely to need what you’re selling.
