Yelp Is Valuable in Building Patient Volumes

Yelp Is Valuable in Building Patient Volumes

Posted by: on Mar 7, 2012 | No Comments

Investors on Wall Street think Yelp is worth $1.5 billion even though the company hasn’t made any money. Hmmmmm? Why are these reeeeeeeeallllly well-informed and thoroughly-researched financial wizards betting that Yelp is very valuable? Because ratings and review sites have changed the way advertising, PR and communications is done.

Top 10 Healthcare Influencers To Add To Your Google+ Circles

Top 10 Healthcare Influencers To Add To Your Google+ Circles

Posted by: on Feb 29, 2012 | One Comment

The Internet is an ongoing conversation full of ideas, news and tools. The conversations is always happening, and now Google+ is a way to participate in the dialogue of exchanging ideas.

For healthcare marketers, it’s important to tune into the leaders in our field. Below is my list of the top 10 “influencers” (in no particular order) on Google+ in healthcare marketing and healthcare social media.

Impress Your C-Suite: 22 Educational Social Media Diagrams

Impress Your C-Suite: 22 Educational Social Media Diagrams

Posted by: on Feb 7, 2012 | No Comments

Social Media Monitoring Funnel via Ignite Social Media

Check out this link to 22 different social media graphics that will be helpful as you explain the purpose and methodology of social media to your organization. Frankly, the visual depiction you’ll gain from these graphics will even help you understand social media better.