Drive the right patient with the right payer to the right service line.

9 Things Webinar

9 Things Webinar

This webinar outlines the nine proven things you can start doing right away to drive measurable patient volume. It includes cases studies of successful marketing programs. This webinar will help you transform your marketing program into a revenue generator. Registration is required for this free webinar and space is limited.

Register

Super Bowl XLVI Social Media Command Center & Healthcare Marketing

Super Bowl XLVI Social Media Command Center & Healthcare Marketing

Posted by: on Jan 26, 2012 | One Comment

The first ever Super Bowl Social Media Command Center just opened downtown Indianapolis only blocks away from our office. So how does this relate to healthcare marketing? Because it further underscores the shift that continues to happen in the way people communicate.

How to Get Started With Social Media for Your Hospital or Practice

How to Get Started With Social Media for Your Hospital or Practice

Posted by: on Jan 18, 2012 | 4 Comments

I often write under the assumption that my readers, primarily hospital staff and healthcare marketers, already know how to use social media. But the glaring reality is that only 1,188 of the 5,795 registered hospitals in the United States are using social media. That’s only 20 percent!

Doctors Going Broke?

Doctors Going Broke?

Posted by: on Jan 11, 2012 | 2 Comments

Here’s an intriguing article that I shared last week via Twitter. This is a reality that maybe marketing can help. If there are some CPT’s that make money, maybe driving more focused business will save the rest of the practice that loses money?